Top 5 Inbound Marketing Stories of the Week: Worthless Meta Tags

Thursday, September 24, 2009 23:12
Posted in category Uncategorized

It’s a classic SEO tactic: make sure your meta tag keywords are relevantly and appropriately describing your content.  In theory, it makes sense, but a recent revelation from Google might make you second guess the time you’re putting into conjuring up those keywords.   
InboundMarketing.com’s top inbound marketing article goes to show that old habits die hard in the world of SEO…
1. Google: stop wasting your time on meta tags
Author: Patricio Robles of Econsultancy
The revelation, straight from the Google blog itself: Google doesn’t even look at the keywords meta tag when ranking websites, the reason being that because it’s such an easy tag to abuse, it has no value.  For skeptics out there, Patricio confirms that it also doesn’t hurt to include meta tags and adds that other search engines might not follow the same rules as Google, making meta tags possibly useful for SEO in those [...]

Original post by Pamela Seiple

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