HubSpot TV - Monkeying Around with BzzAgent’s Dave Balter -
Saturday, June 27, 2009 2:30
Episode 46 - June 26th, 2009(Episode Length: 18 minutes, 54 seconds)
Intro
How to interact on Twitter - @mvolpe, @karenrubin, @bzzagentjono
Remember to subscribe in iTunes - http://itunes.hubspot.tv
Inboundmarketing.com - new site where you can post questions, learn about inbound marketing, meet others, find and post jobs or sign up inbound
Interview with Dave Balter, BzzAgent
Word-of-mouth marketing
The Word of Mouth Manual: Volume II
To
launch the book Dave supplied 20 influential bloggers (Seth Godin, Tom
Peters, Guy Kawasaki, Chris Brogan) with a free, advance digital copy
that they then got to distribute to their readers. Only a few thousand
hard copies of the book were printed and priced at $45 on Amazon. (Each
premium priced book on Amazon was autographed and came with an original
piece of artwork from BzzAgent’s artist-in-residence, Seth B. Minkin.
Give away 10 copies using hashtg #monkey.
Launched a little over a month ago, BzzScapes is a free-to-build network of brand communities dedicated to the [...]
Original post by Magdalena Georgieva
